Malaysia (1)

Search Engine Marketing (SEM) Specialist

Malaysia, Cyberjaya, Full Time

We are a global university targeting to be in 30 countries over the next few years. We have campuses in 8 countries, including one in London. While our core business is education we are much more than that. We are also strong in communications, especially in the use of new media. We seek talented and dedicated individuals who are passionate about what they do. Currently, we are looking for an SEM Specialist to join our team as we ramp up our global expansion. The ideal candidate must be proactive, organised, and flexible.


  • Plan, develop and implement our SEM and SEO strategy
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate and other KPIs
  • Prepare and present reports regularly
  • Identify our student persona to better target identified audiences
  • Identify problems and deficiency and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with web developers and marketing teams to properly implement SEO best practices
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices


  • Degree in relevant quantitative fields
  • At least 3 years of experience as Search Engine Marketing Specialist or similar role
  • Proven success in SEO
  • Experience with planning and implementing a successful SEO strategy
  • Experience with web analytics, marketing and business development
  • Experience with A/B testing and other testing metrics
  • Ability to analyse data and provide evidence-based recommendations
  • Critical thinker and problem-solving skills
  • Team player
  • Excellent time management, interpersonal and communication skills
  • Global exposure (Experience working/studying abroad)
  • Willing to work in Cyberjaya

We offer a competitive remuneration package for the right candidate. Please send in your comprehensive resume through online application or email to tajuddin.shah@contentcreation.com.my and cc to hr@contentcreation.com.my, stating current and expected salary together with a recent passport-sized photograph.


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